Brand-I Communications partnered with Aella to transform its brand identity and market reach. Through a combination of strategic PR, experiential marketing, and customer engagement strategies, we facilitated Aella's growth into a trusted microfinance institution serving over 2 million users. Our data-driven approach ensured that Aella's services resonated with the target audience, leading to increased adoption and customer loyalty.
Brand-I Communications played a pivotal role in enhancing Aella's market presence through strategic marketing initiatives.
Strategic PR Campaigns
Experiential Marketing
Creative Events
Product making for friendly users
We utilized data-driven approaches to understand market needs, enabling Aella to tailor its services effectively.